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The Wiggles

The Wiggles - Rock & Roll Preschool

Available April 5

What’s the school where you sing and dance all day? The Wiggles’ Rock & Roll Preschool! Anthony, Emma, Lachy and Simon have created over 20 songs that will top the charts of every home!

Selling Points

  • The #1 selling children’s artist and live concert attraction in the world

  • Celebrating their 25th year together in 2016 

  • Have sold over 23 million DVDs, 7 million albums and 8 million books 

  • The Rock & Roll Preschool Tour had over 150 sold out shows in 2015

  • Featuring Lou Diamond Phillips


  • Paul Field


  • Paul Field


  • Preschool, Music



  • Anthony Field

  • Lachy Gillespie

  • Simon Pryce

  • Emma Watkins

Marketing Plan

Social Media

  • Facebook posts and shares on the official Wiggles Facebook and Twitter pages

  • Create a social media content calendar


  • Target: Preschool (2-5)


  • Focus targeted outreach on additional niche demographics

  • Create turnkey components for Mommy Bloggers to easily post and share

Talent Engagement

  • Individual posts and shares on talents social pages